Skore Expands Pleasure Product Range, Strengthening Its Leadership in India’s Sexual Wellness Market

Varahi media.com online news, India,April 3rd,2025:Skore, a leading brand under TTK Healthcare, has announced the expansion of its pleasure product portfolio, reinforcing its strong presence in

Varahi media.com online news, India,April 3rd,2025:Skore, a leading brand under TTK Healthcare, has announced the expansion of its pleasure product portfolio, reinforcing its strong presence in India’s growing sexual wellness segment. With a legacy dating back to the 1950s, TTK Healthcare has been a pioneer in the space, and since its launch in 2012, Skore has rapidly emerged as a key player in the category.

🎥 Watch the launch video:

As consumer attitudes toward intimacy continue to evolve, particularly among Gen Z and millennials, Skore is responding with an expanded range of products designed to cater to diverse pleasure needs. India’s sexual wellness market has been experiencing exponential growth, driven by increasing digital literacy, discreet e-commerce accessibility, and shifting cultural perspectives.

Expanding the Pleasure Portfolio

Skore first entered the pleasure products space in 2019 with couple toys, tapping into a market that was still in its early stages of e-commerce adoption. Today, with the segment witnessing strong double-digit annual growth, Skore aims to further accelerate its market impact in FY25 through this strategic expansion.

The newly introduced range is priced between ₹700 and ₹5,000, offering a premium yet accessible selection across three key categories—solo play, couple play, and foreplay enhancement. Designed with medical-grade silicone and subjected to rigorous quality testing, these products prioritize safety, hygiene, and user convenience.

New Product Highlights:

Teasher – A finger-shaped foreplay massager, ergonomically crafted for precise stimulation and playful exploration.

Vibher – A wand-style massager featuring an LED display, allowing users to customize intensity levels and monitor battery status with ease.

Armour – A rechargeable massage sleeve designed to provide a 360-degree experience, offering full-contact stimulation for heightened pleasure.

Tremors – A dual-motor vibrating ring, enhancing pleasure for both partners.

Waves – A stimulator engineered for shared satisfaction and deeper intimacy.

“With this expansion, we’re aligning our product offerings with the evolving expectations of modern consumers. Today, pleasure, emotional connection, and exploration are equally important, and our innovations reflect that shift,” said Vishal Vyas, VP, CPD Division at TTK Healthcare.

‘Won Love’ Campaign & Market Strategy

To support this launch, Skore has introduced ‘Won Love’, a new brand campaign that promotes intimacy as a mutual, stigma-free, and emotionally fulfilling experience. The campaign will be amplified across digital platforms, D2C channels, and Q-commerce touchpoints, ensuring maximum reach and consumer engagement.

As India’s sexual wellness landscape undergoes rapid transformation, Skore continues to drive the conversation beyond protection to pleasure. With a strong focus on product innovation, cultural relevance, and discreet accessibility, the brand is set to redefine the future of intimacy in India.

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