Mahindra Redefines Customer Experience with Next-Gen Sales & Service Ecosystem
Varahi media.com online news,Mumbai, February 11th, 2025: Mahindra is revolutionizing the automotive customer journey with a next-gen, tech-driven approach to SUV sales and service.

Varahi media.com online news,Mumbai, February 11th, 2025: Mahindra is revolutionizing the automotive customer journey with a next-gen, tech-driven approach to SUV sales and service.
Guided by its Heartcore Design philosophy, Mahindra’s reimagined dealerships will provide a seamless, immersive, and interactive experience—spanning both Electric Origin and ICE SUVs.
A Sensory-Driven SUV Showroom Experience
The modernized showrooms blend progressive design with cutting-edge technology to offer customers an unparalleled experience, featuring:
- Innovative Technology Showcase: Customers can explore Mahindra’s latest breakthroughs, including the INGLO Electric Origin platform, MAIA—the world’s fastest automotive AI, and other advanced features.
- Sonic Studio Experience: A 1,400-watt, 16-speaker Harman Kardon system with Dolby Atmos delivers India’s most immersive in-car audio experience.
- Personalized Consultations: 500+ specialists from luxury and premium brands will offer tailored guidance, ensuring customers maximize their SUV ownership experience.

Transforming After-Sales with AI & Predictive Maintenance
Beyond the showroom, Mahindra is setting a new industry benchmark in after-sales service with:
- Dedicated EV Service Bays: Trained technicians, advanced equipment, and specialized tools for world-class SUV maintenance.
- Remote Vehicle Diagnostics (RVD): AI-powered predictive maintenance for seamless servicing of software-driven vehicles.
- Battery Repair Centers: A nationwide network ensuring top-tier EV battery care.
- Mahindra Tech Experts: A 400-strong team backed by engineers from Mahindra Research Valley (MRV) for precision service.
Introducing CHARGE.IN – Elevating EV Ownership
Mahindra is launching CHARGE.IN, a dedicated EV charging vertical with 350+ specialists providing:
- Bespoke Home Charging Solutions for seamless integration.
- Access to India’s fastest-growing DC charging network, ensuring effortless EV mobility.
Me4U App – A Connected Ownership Ecosystem

The Me4U App enhances the ownership experience by offering:
- Real-time order tracking, test drive bookings, and pre-delivery vehicle insights.
- Live vehicle status, remote controls, and integrated energy management.
- Seamless access to India’s DC fast-charging network, including payment gateway integration.
Unlimit Love, Unlimit India: A Nationwide Celebration
Mahindra is hosting a grand dealership event featuring:
- Personalized showroom walkthroughs & immersive test drives.
- Interactive tech showcases & expert consultations.
- Exciting giveaways and exclusive financing options, including the ‘Three for Me’ program.
This nationwide celebration leads up to February 14, when bookings open for the much-anticipated BE 6 and XEV 9e at 9:00 AM across all nine variants.
Marking a new era in Mahindra’s Unlimit Love vision, this launch represents more than just purchasing an SUV-it’s about forging an emotional and tech-driven connection with the future of mobility.

Watch the Launch Video: YouTube Link
Explore Mahindra Electric Origin SUVs:
Website: Mahindra Electric SUVs
Instagram: @mahindraelectricsuvs
Twitter (X): @mahindraeSUVs
YouTube: @mahindraelectricsuvs
Facebook: @mahindraelectricoriginsuvs