Aashirvaad Masala Unveils an Exciting AI-Driven Cinematic Experience Featuring Natural Star Nani
Varahi media.com online news,Hyderabad, June 11, 2025: Aashirvaad Masala, from the house of ITC, is taking brand engagement to a whole new level with the launch of an immersive, AI-powered

Varahi media.com online news,Hyderabad, June 11, 2025: Aashirvaad Masala, from the house of ITC, is taking brand engagement to a whole new level with the launch of an immersive, AI-powered digital campaign featuring Telugu cinema’s beloved Natural Star Nani. Building on Nani’s recent onboarding as the brand ambassador for Aashirvaad Masalas in Andhra Pradesh and Telangana, this innovative initiative brings together technology, entertainment, and consumer interaction like never before.
At the heart of the campaign is a unique WhatsApp bot experience that enables users to create personalised movie posters starring themselves alongside Nani. With just a selfie and a few simple taps, anyone can transform into a reel-life superstar, choosing from popular genres like romance, comedy, thriller, or action. This interactive feature celebrates the everyday heroes—especially homemakers—by turning them into co-stars in their very own cinematic moment.
ఇది కూడా చదవండి...చింతల బస్తీలో నాలా ఆక్రమణలను తొలగించిన హైడ్రా..
ఇది కూడా చదవండి…రుతుపవనాల వేళలో దీర్ఘకాలిక ఫంగల్ ఇన్ఫెక్షన్లకు సహజ పేటెంట్ చికిత్స – ‘ఎత్నిక్’ నుంచి స్కిన్ రివైవ్
Anchored by the campaign’s empowering theme, “Dammu Meede, Star Meere”, Aashirvaad honours the homemaker as the true star of the kitchen, the one who brings bold flavour and heartfelt effort to every meal. The campaign now puts the spotlight back on the consumer—giving them a fun, memorable, and shareable moment with their favourite star.

How to Join the Experience:
- Scan the QR code on the back of Aashirvaad Chilli Powder packs
- Or visit the link in bio on Aashirvaad Masala’s official Telugu social media pages
- Select a preferred language, choose a genre, character, and setting, upload a selfie, and generate your very own personalised movie poster with Nani
Adding to the thrill, select participants stand a chance to be featured on outdoor billboards alongside Nani and win free movie tickets—making this campaign more than just virtual fun.
By seamlessly blending AI technology with cinematic storytelling, Aashirvaad Masalas is deepening its emotional bond with Telugu households—bridging their love for flavourful food with their passion for film and stardom.
Read This also…MG Windsor, India’s Best-Selling EV, Inches Closer to 30,000* Sales Mark
ఇది కూడా చదవండి…హైదరాబాద్లో 100+ హెయిర్స్టైలిస్ట్లకు ‘సర్రియల్ కలెక్షన్’తో గోద్రెజ్ ప్రొఫెషనల్ శిక్షణ..
So whether you’re stirring a spicy curry or snapping the perfect selfie, Aashirvaad Masalas invites you to be the hero of your own story. Step into the spotlight, show your dum, and join the celebration of everyday stardom.